Target audience.

Our film is British Social Realism creating a certain target audience. British social realism has a broad range of target audiences depending on the film, for example films such as Adulthood have a teenage target audience. These films are shown in mainline cinema's as it is easier for the target audience to reach these cinemas as they are quite common.
The film openings for these films are usually very action packed to grab the audiences attention as a teenager would need to see action to keep them interested in the film. They also usually introduce the characters immediately making it simple to understand.
Other films such as Dead Mans Shoes have an older target audience and are usually shown in art house cinema's. These films usually have a longer slower opening often showing the surroundings for the film. They often do not introduce the characters as it is for an older, more patient audience. Usually middle aged men.
Our film will use the more conservative art house methods of filming as our target audience will be older than films such as adulthood, however it will be accessible to all ages over 14. Were using a slower approach only introducing one character and using no narrative. This is similar to films such as Dead Mans Shoes and Scum.